Your reputation lives or dies in the top three search results. When a customer...

https://www.cast-bookmarks.win/search-results-and-ai-summaries-define-your-brand-before-you-even-say-hello

Your reputation lives or dies in the top three search results. When a customer Googles your firm, an old dismissed lawsuit can kill a deal before you even speak. Consider this fact: negative search results draw 374 clicks per 1,000 US searches