Step-by-Step Tutorial: Implementing AI Overviews Tracking for Marketing and Product Teams
https://www.slideserve.com/golivespxx/why-chatgpt-and-ai-are-messing-up-your-business-hours-and-what-you-can-do-about
Objective: enable business-technical teams to track, measure, and iterate on AI-generated summaries, recommendations, and content — using a pragmatic, KPI-aligned approach that connects AI outputs to CAC, LTV, conversion, and SERP performance