Multi-Site Management: That Moment I Learned Clients Expect Pages Under 3 Seconds (It Took Me 3 Years)

https://padlet.com/answerlychatstaznl/bookmarks-31qdbqvy4aji91dv/wish/9kmlZVrE8LbVZpgV

I used to treat speed like a nice-to-have. Then a client put a stopwatch in front of me: their conversion dropped if pages took more than 3 seconds. One slow signup page, one frustrated user, and a contract nearly evaporated