In today’s digital-first buying cycle, your reputation is the first thing...

https://mega-wiki.win/index.php/Why_Strong_Reputation_is_the_Ultimate_Shortcut_for_B2B_Sales_Cycles

In today’s digital-first buying cycle, your reputation is the first thing procurement teams audit before they even reach out. They bypass cold outreach and head straight to G2 or LinkedIn to see if you actually deliver on your promises