How a Niche Content Network Founded in 2011 Rebuilt Its Backlink Strategy and Survived Algorithm Change
https://www.oneflare.com.au/inspiration/professional-services/design-technology/how-to-maximize-brand-exposure-for-start-up-businesses
How a 10-Employee Content Network Lost Its Rankings When Quantity Replaced Relevance In 2011 a niche publishing company launched with a straightforward growth plan: create lots of content, build backlinks aggressively, and win search traffic